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Macy's Opens Macy's Backstage in Fair Oaks Mall

May 31, 2018

The thrill of the hunt takes center stage as you discover your favorite fashion & home brands at show-stopping prices!


Macy’s welcomes Virginia’s second Macy’s Backstage to its location in Fair Oaks Mall on Saturday, June 2nd.  Macy’s Backstage offers fashion-loving customers another way to shop at their favorite store by providing a store-within-store shopping experience featuring significant savings on fabulous finds.  The new outlet store will have approximately 14,000 sqft of dedicated retail space and will live on the second level inside the full-line Macy’s.  The grand opening will be celebrated with giveaways for the first 200 customers and special events throughout the day.

 

“Our customers are excited about the Macy’s Backstage shopping experience,” said Michelle Israel, Macy’s Senior Vice President of Off Price.  “Macy’s Backstage Fair Oaks was designed to bring great deals and the fun of the hunt into our existing Fairfax location.  If you’re looking for a fashion update, a last-minute gift, or a special treat for yourself, your home, or your pet, we have you covered.  Backstage’s focus on value and newness guarantees that with each visit, shoppers will find an amazingly-priced assortment of recognizable brands and trends.  Frequent deliveries ensure there is always a new reason to come in and shop.”

 

Seven free-standing Backstage stores opened in the Northeast and San Antonio, TX in 2015 and 2016.  In the subsequent years, Macy’s has opened more than 40 store-within-store locations, allowing customers to shop both merchandise offerings in one trip to their local mall.  There are currently 70 Macy’s Backstage locations across the United States.

 

Macy’s Backstage is operated by its own buying team who scour the world to find the most fabulous product at the best prices. This structure allows Backstage to deliver a constantly changing assortment of on-trend merchandise at 20 to 80 percent off traditional department store prices and encourages customers to return often to find new treasures. The wide selection will include fresh product from both new and renowned brands. The outlet store will also carry apparel and accessory brands not currently available at full-line Macy’s, and each Backstage location is specially curated to deliver the perfect style for each community it serves.  Shoppers should expect great savings on apparel for men, women and children, as well as amazing deals on an eclectic assortment of housewares, home textiles & decor, cosmetics, hair & nail care, gifts, jewelry, shoes, designer handbags, accessories, and activewear.


Helpful sales associates known as the Backstage Crew are available, as well as convenient amenities like time-saving mobile check-out stations and three-way mirror installations in the fitting rooms. Shoppers can use their Macy’s credit card and earn and redeem Star Rewards at Backstage locations, creating a seamless experience for those shopping at both Macy’s distinct department and outlet store brands. Customers will be inspired to “Pin, Snap and Share” their looks using #macysbackstage.

 

Macy’s Backstage at Fair Oaks Mall is located at 11901 L Lee Jackson Memorial Hwy., Fair Oaks Mall, Fairfax, VA 22033.  For updated store hours, please check macys.com.  The store can be contacted directly at (571) 432-2200.


The Grand Opening of Macy’s Backstage at Fair Oaks Mall in Macy’s with the Furniture Gallery! Be one of the first 200 customers to arrive and you’ll receive a Scratch, Win, Smile scratch-off card!* During the event, be sure to shop to the tunes of our live DJ. Plus, snap a photo at our selfie-station and post your photo using #macysbackstage to score a prize!* Also, with any Backstage purchase you’ll receive a free tote!* See you at the party!

 

Event subject to change or cancellation. *One per customer. While supplies last. Scratch, Win, Smile scratch-off card valid 6/2/18 only.

 

Macy’s with Furniture Gallery

Fair Oaks Mall

Saturday, June 2nd at 10 a.m.

2nd Floor

11750 Fair Oaks Mall

Fairfax, VA 22033